Interactive tools for restaurant operators.

Lead-gated calculators exist to trade access for contact information. That trade is a good deal for the vendor and a bad deal for the operator, because the operator's only real question is whether the math works. Fire It's calculators run entirely in your browser. If the math works and you want to talk, the account signup and demo pages are one click away. If the math doesn't work, the tool has done its job by telling you honestly. Either way the operator's time is respected — nobody at Fire It calls you because you opened a calculator.

Start with the missed-call calculator to get an honest estimate of the revenue pool at risk. If the estimate justifies a plan cost with room to spare, run the ROI calculator to check whether the incremental capture math holds at your average ticket and food-cost percent. Then run the menu voice-readiness checklist to know whether your menu is set up to support voice ordering. Only then run the implementation checklist, which is a rollout artifact rather than a decision artifact. Doing the sequence in that order avoids the common mistake of implementing before the economics are confirmed.

The calculators don't inject industry benchmarks, don't apply a proprietary multiplier, and don't hide any coefficient behind a marketing wall. The checklists don't score your progress or send a follow-up email at seventy percent completion. That deliberate restraint is what makes the tools useful — they surface the operator's own numbers and habits rather than replacing them with a vendor's narrative. If a competitor's calculator won't show you its formula, treat that as diagnostic.

The missed-call revenue calculator asks for four inputs that any operator can pull without a spreadsheet migration: monthly inbound-call volume, missed-call rate, average phone ticket, and the share of missed calls that convert somewhere else anyway. Volume and missed-call rate come from a carrier report — most PBX and VoIP providers export both in a two-click download. Average ticket comes from a POS report filtered to the phone channel. Recovery rate is a judgment call; the tool defaults to a conservative value so the result is defensible in a management review. The output is a monthly revenue-at-risk range in dollars, not a single false-precision number, because the underlying inputs carry real uncertainty.

The ROI calculator adds three more inputs on top of the missed-call estimate: your food-cost percent, your Fire It plan cost, and the incremental orders you expect the platform to actually convert. The formula subtracts food cost before comparing incremental margin to the plan cost — gross revenue is not the honest number for an operator whose food and packaging cost sits between twenty-eight and thirty-four percent. The output is a payback-period estimate and a monthly incremental-margin figure, both visible on the page. When the payback period runs longer than three months at conservative inputs, the tool says so plainly rather than dressing the number up.

The two checklists answer different questions. Menu voice-readiness asks whether your current menu — modifier groups, aliases, quantity rules, sold-out semantics — is structured well enough to support a voice agent without extensive rework. Implementation asks how a three-week rollout is supposed to sequence: discovery in week one, agent configuration and test calls in week two, live cutover and monitoring in week three. Progress on both saves to your browser's local storage so you can pause and resume without losing state. Neither checklist emails you, gates content on completion, or asks for a phone number. The point is to help you walk into an internal conversation with a defensible artifact, not to generate a lead for us.