Delis & sandwich shops
Build-your-own, without the chaos.
Fire It gives your counter its phone-hours back. Strict modifier caps, allergen callouts, pickup windows, and clean tickets — even at lunch rush.
#4211 · JEN P.
- 12" Italian
- + provolone
- + hot peppers
- + oil & vinegar
- PICKUP 12:15
#4212 · DAVID R.
- Turkey club · WHEAT
- + avocado
- + no mayo
- chips + soda combo
- PICKUP 12:20
#4213 · ANON.
- Chef salad
- + balsamic on side
- no eggs · allergen note
- PICKUP 12:22
Ticket tape
Every phone order lands built and priced.
Fire It respects your modifier caps: "five toppings max" is a rule, not a hope. When a caller hits the cap the agent explains it the same way your best counter person would, and the ticket that lands on the line is legible, priced, and ready to make.
How the call goes
End-to-end workflow
- 01Pick up every line
No caller lands in dead air during peak lunch — the phone is answered on every ring.
- 02Enforce modifier caps
Required groups, single/multi selects, and maximum quantities are enforced against your live menu.
- 03Flag allergens
Allergen notes are read back to the caller and routed to a human when your policy requires it.
- 04Schedule pickup
Realistic prep math based on your queue depth — no fantasy times.
Good fit if
Where Fire It actually helps
- You take a meaningful share of orders by phone at lunch.
- Your menu has structured modifier groups with real caps.
- You care about allergen callouts and want them consistent.
- You want scheduled pickup that reflects real prep depth.
Honest limits
What we don't claim
- We don't guarantee perfect transcription on any single call.
- Live POS integration depends on your specific system being certified.
- Large catering orders may still route to a human by policy.
Keep going
Related on Fire It
Frequently asked
Sandwich-shop FAQs
- Yes. Modifier groups can be required, optional, single-select, or multi-select, and each carries a maximum quantity that the agent enforces during the call.