The feature story

A phone system that actually knows the menu.

Fire It is not a chatbot in a headset. It's a full ordering stack — voice, structured menu, authoritative pricing, and a real fallback when your POS goes dark.

A neon-lit restaurant phone piping a call straight into a live order ticket on the Fire It dashboard.
A restaurant line during a rush — five phones lit up at once with tickets pouring out of the printer.
01 · Never busy signal

Five calls at once. Fewer missed.

During the Friday 6:47pm crush your one line-cook-slash-cashier can only hold one receiver. Fire It is built to pick up ringing lines in parallel and book each order into your queue while the caller is still ordering breadsticks — reducing rollover and missed calls during peak volume.

  • Handles concurrent calls in parallel — reduces rollover and voicemail during peak volume.
  • Understands accents, cross-talk, corrections, and long menus.
  • Escalates to a human transfer when the caller asks.
02 · Halves, sizes, required groups

Pepperoni on the left, olives on the right, extra cheese whole.

Fire It models the way pizza actually gets ordered. Every modifier has a placement — whole, left, right — a full price, and a configurable half price. Required groups block the order until the caller answers.

16" Half & Half · $18.00
+ Pepperoni · left · $1.50
+ Kalamata olives · right · $1.75
+ Extra mozzarella · whole · $3.00
Line total · $24.25
Half-and-half pizza split down the middle with distinct topping placement, printed on a neon receipt.
03 · What ships in every tier

The whole platform. No feature-flag scavenger hunt.

Authoritative server-side pricing

The browser and the voice model never compute totals. Line totals, halves, taxes, and pickup fees are priced on Fire It's servers against your live menu. What the caller hears is what the POS gets.

Sold-out + hours aware

Fire It never quotes an item you can't make right now, and it respects service hours + holiday overrides.

Internal order queue

A real fallback when POS is offline. Orders land in the Fire It dashboard — acknowledge, mark ready, complete.

Signal, not noise

Missed-order alerts, POS health incidents, SMS/email receipts (beta), pickup-time reminders. Every notification points at a real action.

Live transcripts + recordings

Every call is transcribed and (with disclosure) recorded, so you can audit tone, resolve disputes, and coach the agent.

Emergency pause

One toggle. The line stops taking orders and rolls to your voicemail or transfer number. Owners and platform staff can hit it.

04 · Honest comparison

What we ship vs. what other AI phone tools quietly don't.

CapabilityFire ItGeneric AI receptionist
Structured menu + halves + required groupsYesFree-text notes
Server-side authoritative pricingYesLLM guesses
Internal queue fallback when POS is downYesOrder lost
Tenant-scoped RLS + audit logYesShared inbox
Emergency pause + role-based accessYesSupport ticket
Predictable monthly pricing (no per-call)Yes, published tiersPer-minute + surprises

Fire It never claims perfect accuracy. Every confirmed order requires authoritative acknowledgment before we tell the caller "you're all set."

Ready to hear it take a call?